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Dog Grooming Training Academy in Chinchester & Petersfield

It's Time To Pursue Your Dream Career

Bentleys dog grooming Training Academy offers comprehensive and innovative dog dog grooming courses in Chincester & Petersfield, West Sussex. We have created a number of dog grooming courses which cover the requirements needed when becoming a dog groomer. Shelley is the main tutor at Bentleys and is passionate about helping people and sharing her extensive knowledge of luxury grooming and dog care.  With years of experience pampering pooches, her students are always left with an extensive amount of knowledge and skills to lead successful careers in dog grooming for themselves. So much so, many of Bentleys Dog Grooming Training Academy graduates are running successful businesses as qualified dog groomers. We offer the Open College Network West Midlands Level 3 Diploma courses in Dog Grooming.  

Our courses cover bespoke pet styling techniques, changing customer expectations, online marketing, and the introduction of new dog breeds which is a new skill-set not previously taught in most training schools. The standard of our training matches the exacting standards of our very busy Salon and our students can be reassured they are receiving the most relevant dog grooming training to help them develop a successful career.


To complete the Open College Network West Midlands Level 3 Diploma course you do not need any previous dog grooming experience and you are not required to have completed any courses before attending.

Payment plans are available. Contact us to find out more 

The Tutors: Shelley & Charlotte
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1 day 


Weekdays only




This day is for someone thinking of becoming a dog groomer and would like to experience a busy salon environment first hand.  


Spend the day in a friendly salon observing techniques such as bathing, drying, blasting, combing, and clipping. Meet the team and see the training academy. And most importantly, ask as many questions as you may have about becoming a dog groomer. 

Open College Network West Midlands Level 3 Diploma in Dog Grooming

40 Training days to completed in the academy plus home study
Weekdays only​


The qualification is completed over the period of 40 days in the school plus home study, you will groom a huge variety of breeds and cover a large number of styles. 

You will receive a start up pack which includes all the basic tools required to begin your grooming career with over £300.

This course will cover all aspects of grooming from business set up, pricing, social media, advertising and equipment. Everything you need to begin your career as a confident and knowledgable Dog Groomer.  You will gain confidence and experience across a wide variety of breeds by grooming a dog from start to finish under our supervision and learn the latest pet styling skills. Throughout your course you will also complete work experience days within the busy Bentleys Salon where you will gain invaluable hands on experience. 


This course covers all the below topics:

Basic dog anatomy, dog behaviour,  dog breeds and coat types, salon equipment overview, salon and equipment hygiene, grooming tools and equipment overview, and how to choose the correct tools for the job, management of dogs visiting the salon, pre-bath health checks and recognising and handling health problems, correct handling of dogs in the bath and on the table, hand bathing methods, choosing the correct products for different coats, ear cleansing & nail clipping, drying and brushing methods of different coat types, coat clipping and using attachment comb, basic scissoring of a variety of breeds, parasite control, practical experience grooming a variety of breeds, choosing the best cut for your canine client, breed standard styling, corrective grooming techniques, dealing with severely matted coats

Each day includes a half hour lunch break.


Assessment criteria: Practical demonstrations and workbook completion. You will complete 3 grooming assessments under supervision.


Open College Network West Midland Level 3 Diploma for Experienced Dog Groomers

Unlimited time to complete

2 salon days (yours or mine)


Recognition of previous learning for experienced Dog Groomers

This option is design only for someone who has been grooming for a minimum of one year but: has no formal qualifications, has a level 2 qualification, or those wishing to take an alternative route.

Once you have enrolled on the qualification, we can arrange a mutually convenient date in which I can either travel to your salon or you can come to me in Petersfield . We will bring your course folder and talk you through the qualification and the worksheets for each module. On this day or another date agreed I will then assess you on three of your 15 styles. These can be any three dog breeds that you chose. Please make sure these dogs are thoroughly bathed and dried and all prep work is completed before the assessment. 

Once you have completed your initial day with me, we can start to build a portfolio of the remaining grooms that you have completed in your salon. Evidence is required in the form of photographs and videos. You have an unlimited amount of time to do this.

The final unit of the qualification is to complete one of our accredited first aid courses. These are held at venues around the country or you can come to me to complete this. I feel every groomer should complete an accredited first aid course, so this is something I hold separately also.

The price will include a full course pack, all of your assessment fees, and a day with you in person to take you through the qualification and assess your three breeds, full support from your tutor as you go through the qualification, your Open College Network West Midlands Level 3 Diploma in Dog Grooming certificate. The only part that is not included in the price is the expenses if you would like your tutor to do your initial day in your own salon. If you come to our salon there is no extra cost.




Weekdays only


This course is suited to someone who has been working in the grooming industry but would like to additional tuition with certain areas or breed styles. This course is bespoke depending on these requirements along with the number of days and price. Please contact us to discuss


Assessment criteria: Practical demonstrations  


Nicola - Hugo's Dog Grooming

'Thanks to Bentleys I have started my new career in dog grooming! I decided to follow my dream during the pandemic, and with help from Shelley, Charlotte and the team it has finally come true! So a great big thank you to the academy, it really has helped me tremendously and gotten me through a bit of a grey patch in terms of career and helped confirm that this career path was the one for me.'




Hattie - Crofts Dog Groomers


'I had such an amazing time training at Bentleys I didn’t want to ever finish my course as everyone was so lovely and I really have made some true friends ! Thanks to Shelley for her amazing training, she helped me become a confident dog groomer, and not only trained me to dog groom but also supported me setting up my own business and still offers support for us all even when we’ve left the academy.


I would highly recommend the courses at Bentleys as it has such a lovely atmosphere both in the training area and also downstairs in the main salon with all the lovely girls who also are so helpful and taught me so much. I started the course with no experience and Shelley was so helpful, kind and patient with me and now I have a great skill set and can’t wait for my future career'

Nicky - Woofs & Bubbles

'I have had the most amazing experience whilst training at Bentley’s Academy. Not only have I made many friends, the team (Shelley, Charlotte & her lovely girls in the salon) at Bentley’s provided me with the tools & taught me skills to follow my dreams enabling me to work with my favourite companions. Bentley’s believed In me, even when I felt I was struggling. With the support, their ongoing positivity and professionalism I now have my own business and loving life . 

I would highly recommend Bentley’s if you are looking for a career with these fantastic animals 

Thank you Bentleys Academy'


Sara -  Paws for a Pamper

'Everybody at Bentleys are so welcoming and friendly and helpful. I thoroughly enjoyed the course and learnt so much. Thank you Shelley, for your calm and professional attitude and for always steering me in the right direction. Thank you to Charlotte too - a font of information. I’m missing you and being in the Academy but looking forward to using all of my newly required skills and knowledge.'

Emma - Fab Furr Dog Salon

'Wow! Shelley & her Team are all such wonderful girls & Absolutely Amazing at what they do. Thankyou so much for Sharing all your Amazing Talent with me. You all made me feel so welcome from day 1. You helped & supported me so much throughout the course & gave me the skills & confidence to become a professional dog groomer.


I’m so Glad I chose Bentleys to complete the course as I’ve enjoyed every minute. I can’t Thank you enough'

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Ottilie - Tillies Tails

'Training with Bentley’s has been the most fulfilling and life-changing experience. Shelley has not only helped me to grow as a groomer but, as a person as well. Shelley and Charlotte have taught me so many skills and shared invaluable knowledge in order to help me achieve my dream of working with my favourite people - dogs! Shelley is the kindest, most patient and understanding person I have ever had the pleasure of working with. I couldn’t have asked for a better mentor and role model. She supported and guided me through the times of self-doubt and now, I can look forward to starting my new venture building my business. If you want to learn how to be a professional dog groomer - Bentley’s is the place to go! Thank you so much Shelley, Charlotte and the Bentley’s team. I will miss you all dearly! '

Katie - The Salty Dog Spa


'I have recently finished my training at Bentleys and I loved every minute of it. The training itself was amazing, Shelley is so inspiring and the level of grooming you’ll learn with her is at the highest quality.

All the girls are lovely and I feel I’ve not only learnt a skill for life made made some friends for life too!


Highly recommend, covers not only grooming, first aid and business setup !

Thanks again so much'


Danielle - salon based

'Training with Bentleys Dog Groomers has been the most incredible experience! Right from the get go they were all so welcoming and caring. The salon and the academy had a lovely atmosphere which helped everyone to thrive as well as making friends for life. I can’t thank Shelley and Charlotte enough for their hard work, commitment and support throughout my training. Their confidence in me helped me gain my confidence and develop such a wonderful passion for dog grooming. I highly recommend Bentleys if you are looking to train within this field! Thank you Shelley and Charlotte for the most amazing training and experience, I will miss you all!'

Bianka - Homely Pet Services

'If you want to be a dog groomer, this is the place to start!! Shelley is so lovely, compassionate, knowledgeable and has a way of bringing your confidence out. I have started up a successful business under the help and guidance of Shelley and her team!

I have made some good friends at the salon and the girls there are so full of support.

I can not recommend Bentleys Dog Grooming Academy enough, worth every penny and more!

I will be back when OCN 4 is available!!'


Debbie - Henley Barkbers

'I couldn't recommend the OCN Level 3 diploma enough, I have completed the course and have now set up my own dog grooming business! Shelley was a brilliant teacher, supportive and encouraging. Her knowledge and experience is second to none, and has continued to help me with advice, with the setting up of my business and the grooms that I am carrying out.

Thank you Shelley for being an amazing teacher! I absolutely loved the 6 months at the training academy, its the best thing that I have ever done!'


Debbie - Henley Barkbers

'I couldn't recommend the OCN Level 3 diploma enough, I have completed the course and have now set up my own dog grooming business! Shelley was a brilliant teacher, supportive and encouraging. Her knowledge and experience is second to none, and has continued to help me with advice, with the setting up of my business and the grooms that I am carrying out.

Thank you Shelley for being an amazing teacher! I absolutely loved the 6 months at the training academy, its the best thing that I have ever done!'

Honor - Bentleys Dog Groomers


'What an amazing experience I had at bentley's academy. What Shelley has taught me are skill which will stay with me for life, She made me feel comfortable and helped my confidence grow. Everybody was super friendly and helpful, I could not recommend enough!!

Her attention to detail is second to none and I loved every second of the course, she is a fabulous teacher! I was super sad to leave and have made some friends for life throughout the experience!!'


Gemma - Vets for pets

'I can't recommend Bentleys Dog Grooming Academy enough. Not only is Shelley kind, patient, empathetic, and supportive, she is also an incredible groomer herself. She has inspired me and given me the confidence to succeed in my dream.


Her staff are also second to none, which is testament to her skills as an instructor, manager, and groomer. I have learned so much and made some great friends on this journey.'